Firefighters raise awareness and defend their interests
Leaders of firefighter associations in the Southwestern United States concluded they wanted to develop quick-response systems for media inquiries and political controversies that are as effective as those they rely on at the fire ground or other emergencies.
The associations, affiliated with the International Association of Fire Fighters (IAFF), now proactively address the situations that sometimes put their leaders before news media or local government officials on a moment's notice – political controversies, budgetary and staffing disputes, and on-duty injuries and deaths of firefighters, among other issues.
Powers MediaWorks LLC helps the firefighter associations develop effective strategic communications capabilities to better communicate with their key audiences and raise awareness of the voluntary fundraising support they and the IAFF voluntarily provide to the Muscular Dystrophy Association (MDA) and other local charitable initiatives throughout the nation.
Firefighter associations rely on us for:
- Strategic communications plans
- Development of print, social and TV / radio advertising
- Graphic design and production of collateral materials
- Presentation training